Solutions
Custom internal tools replace the spreadsheets, shared inboxes and half-connected apps a team outgrows with one system shaped around the work. Automagic builds internal tool software in weeks, deploys it on your domain, trains the team and keeps it running.
The system tracks what the work needs, not what the spreadsheet happened to have.
Each function gets its own module on one data model and one login.
Deployed as your platform, with your team trained to use it.
Hosting, fixes and new modules through The Engine.
Most operations run on a spreadsheet until three people need to edit it at once, a formula breaks silently, or a client asks for a report nobody can produce. Deciding to replace spreadsheets with custom software is usually a question of when the manual workarounds cost more than the build.
Internal tool development at Automagic starts by mapping the actual workflow, not the spreadsheet. The columns people added over the years tell you what the system needs to track; the tabs they stopped updating tell you what to leave out.
Company HQ is operations software for growing business teams: one login, built from modules for the functions you run, with the data model shared across them. Vendor records, launch checklists, people operations and partner programs are modules we have already shipped.
Custom business software development here means the tool is in your branding, on your domain, and yours. There is no per-seat license from a vendor who can change the terms.
Internal tools change as the business does. The Engine hosts the platform, handles maintenance and ships new modules as a team's needs grow, with an AI agent team supporting every user around the clock.
Pillar
Build what the business needs. Custom software, portals, internal tools and SaaS.
See Automagic DevTrack
Fixed scope, fixed price, live in weeks. Then it's yours.
See The BuildTrack
Assess, prioritize, build in waves, and roll out with your team trained.
See The OverhaulPackage
Your whole company, one login. Built from modules, run by us.
From $20K + managed
See Company HQWhen several people edit the same sheet, when errors go unnoticed until a client asks, or when a report takes a day to assemble by hand. At that point the workarounds cost more each month than a fixed-price build.
No-code apps are quick to start and hard to grow: pricing is per seat, data lives in the vendor's model and integrations hit walls. A custom tool is built on your data model, in your branding, and you own it.
Company HQ starts with a foundation plus three modules and ships as The Build with a fixed timeline set in scoping. A consolidation of several existing tools runs as The Overhaul, delivered in waves.
Automagic does, through The Engine. The platform is hosted, maintained and extended by the same team that built it, with AI agent support for every user around the clock.
automagic.agency
Begin with a scoping session
